Commercial Co-founder — Sales, Partnerships & Growth
Lead our Go-To-Market across clubs, promoters, and labels, shape our commercial business model, and drive our journey into SSE Business Lab and VC fundraising.
1. Our Mission
Live music and electronic club culture generate billions, yet the platforms dominating the market work against the people who actually create the culture. Music stores take up to 30% of artists’ sales, while clubs and event organisers are forced to juggle high-fee ticketing systems, separate marketing tools, and risky ad campaigns — with zero connection to what local audiences are actually listening to.
Our mission with Solpace is to unite direct-to-fan music sales, audience intelligence, and live event infrastructure into a single ecosystem where artists, organisers, and fans grow together.
2. How We Do It (The Value We Create)
We are building an integrated platform that solves the biggest commercial pain points for creators and event organisers:
An Unbeatable Hook for Artists & Labels
0% commission & instant splitsCreators keep 100% of their revenue on digital music, vinyl, and merch, with automated multi-party revenue splits (Smart Splits) at checkout. Even inside continuous DJ sets, fans can buy individual tracks with 100% of the sale going to the track creator — giving labels and collectives a clear reason to bring their catalogs and audiences to Solpace.
Data-Driven Booking for Organisers
Lower risk & packed roomsBy connecting music listening data with live events, clubs can see which artists actually have an active listener base in their city before booking (Yield Forecasting), and booked DJs get anonymized insights into what the night’s ticket holders love listening to.
End-to-End Event Revenue & Operations
Ticketing, CRM & venue toolsScalper-proof rotating QR tickets with fair face-value waitlist resale, fast offline door scanning, cashless bar POS, built-in compliance for private club nights (Slutna sällskap), and performance-based marketing and CRM tools that help organisers sell out their rooms.
3. Why Join Now & What You Will Co-Own
Our public site, waitlist, and interactive product demos are already live at solpace.org, and the core platform is being built in-house at KTH using React, Next.js, Express, and Python.
This means you will not be selling thin air — you have a tangible product vision and working interactive demos to show club owners, labels, and investors from day one. At the same time, we are at the exact stage where you will play a key role in shaping our business model, pricing strategy, and Go-To-Market execution from the ground up as we take the company into SSE Business Lab and KTH Innovation.
Commercial Leverage & Ecosystem
Onboard artists, DJs, and independent labels effortlessly with 0% music commission and automated split accounting.
Demonstrate live B2B tools (Yield Forecaster, Offline Scanner, Smart Splits, AI Drip CRM) directly during sales meetings.
Combine technical execution from KTH with proven commercial firepower to leverage KTH Innovation, leading Nordic angel syndicates, and top European VCs.
What You Will Co-Own
Business Model & Pricing Strategy
Shaping and validating our revenue streams, ticketing and B2B tiers, promoter incentives, and unit economics.
Go-To-Market & B2B Sales
Building relationships with club managers, underground promoters, festivals, record labels, and booking agencies in Stockholm (and expanding toward Berlin, London, and beyond) to secure our first pilot events and catalog drops.
Fundraising & Incubators
Crafting our financial narrative and pitch deck, and leading dialogues with angel investors, VCs, SSE Business Lab, and KTH Innovation.
Launch & Community Growth
Building momentum around our waitlist and driving our rollout strategy across the scene.
Who You Are
- Studying or recently graduated from the Stockholm School of Economics (SSE / Handels) or KTH Industrial Engineering & Management (IndEk).
- Outgoing, commercially driven, and energized by booking meetings, pitching, and closing partnerships in the real world rather than sitting in passive classroom case studies.
- Genuinely passionate about music, nightlife, live events, or culture, with an understanding of what makes a scene tick.
- Looking to build, lead, and co-own a company from the ground up with significant equity.